Pragmatic Marketing® is the company that created the Pragmatic Marketing Framework™, the software industry's recognized best-practice for product management. Pragmatic Marketing provides product management and marketing training to product managers, product marketers and many associated roles in technology companies throughout the world.
The mind-numbing amount of data handling faced by product managers often prevents them from leveraging their Pragmatic Marketing training. FeaturePlan was built to automate the gathering of this market data, in a way that supported the entire Pragmatic Marketing Framework.
In 2006, Ryma Technology Solutions and Pragmatic Marketing joined into a strategic alliance, combining their industry-leading expertise to deliver an integrated software, process and service solution to product managers. This alliance provides a total training, consulting and enterprise software package to optimize an organization’s market-driven product management and marketing processes.
Pragmatic Marketing instructors have been frequent providers of product management and marketing webinars on The Product Management View, including:
• Building Effective Product Roadmaps with John Milburn
• Stop the Sales Support Madness! with Adele Revella
• The Strategic Role of Product Management with Steve Johnson
See all archived webinars
• Read the Overview for the big picture of FeaturePlan
• Watch our 5-minute demo
• Schedule a private demo that speaks to your needs
