One of the biggest challenges for Product VP’s is to plan a balanced and optimized product portfolio that meets market needs and opportunities while being in line with corporate strategies. On an applied level, this means effectively allocating enterprise resources.
Yet making the right product investments is dependent on having an accurate picture of product requirements, strategic importance, value and risk.
FeaturePlan helps your team implement a consistent process and gives you a high-level view of what is going on throughout the product’s lifecycle. It gives you and your team a thorough picture of market needs, by aggregating up to nine types of market data and giving you the right analytical tools to synthesize them into a high-level view. And with a quantified portrayal of the development and revenue tradeoffs, management discussions about what to put in a release become easier.
FeaturePlan also helps you implement and automate a consistent product management process, which helps your team accomplish more.
“When we looked for a product management solution for our team, it had to be intuitive to use for our product management process and provide a collaborative environment for our company’s stakeholders. We needed a way that could allow us to provide efficient, robust reporting capabilities and process flow management. FeaturePlan was the only product we evaluated that was designed for product managers that could provide us with the comprehensiveness that we required. FeaturePlan was simply more focused on the product management process than comparable offerings.”
John Maddison
Director of Product Management and Operations
Trend Micro
FeaturePlan’s Enterprise Roadmap reports help you show your product strategy reflects market realities, and is aligned with corporate strategy. See our Enterprise Roadmaps.Watch our 5-minute demo
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